The Quarter

A measure of time, the foundations we return to and a new place in which to live, work and gather.
The Quarter marks a new chapter for Alex Eagle Studio. As a new neighbourhood takes shape along the river, it reflects the principles and ideas that have always been central to Alex Eagle.

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TIME

A quarter is a measure of time: three months, a season, a fixed unit within the year. It marks progress. Clothes are worn again and again; furniture shapes and evolves with the home; objects gather memories and meaning. Over time, they become familiar, enduring and distinctly our own.

FOUNDATIONS

Four parts that together form something complete.

The Alex Eagle wardrobe is centred around four foundations: everyday shirting, fine cashmere, delicate lace and relaxed trousers. Each serves a different purpose, bringing together structure, softness and ease.

Together, they create the Alex Eagle uniform. Pieces to return to, combine and make your own.
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PLACE

A neighbourhood defined by the life that unfolds within it. 

As Alex Eagle Studio moves to 180 The Thames, part of 180 Quarter, the studio becomes part of a new riverfront neighbourhood shaped by creativity and culture. Bringing together apartments, hospitality, wellness, art and design, it represents a natural evolution of the world of Alex Eagle: a place where the different elements of daily life exist alongside one another.

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    The Quarter brings these ideas together: time passing, foundations enduring and a new place taking shape.

    A new beginning, built from everything that has always mattered.

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    Model: Veronika Kunz
    Photographer: Paul Scala
    Videographer: Caleb Kemp
    Stylist: Chandni Odedra
    Hair: Daniel Martin
    MUA: Sandra Cooke
    Producer: Eirin Dahlsveen
    Copy: Carly-Ann Ho